John Coleman was a spectacular and record-breaking, premiership full-forward for Essendon. He later returned to coach the Bombers to two more flags. But, both his playing career and his life were cut tragically short. Over the past forty years, the myth has grown – but mysteries have remained. Now, for the first time, the true story of an Australian sporting icon – a freakishly-gifted man whose fiery temperament and pathological hatred of umpires add spice to the tale – is told in Coleman – The Untold Story of an AFL Legend. The man who electrified crowds as a player was reported no fewer than four times as a coach – once for leaving the bench and grappling with an opposition player on the field of play during a final! But, in 1973, the football world mourned when the successful publican and devoted family man was felled by a massive heart attack, all but alone after midnight at one of his hotels. His name is perpetuated in one of the AFL’s most treasured awards. It is time to learn more about the man behind the Coleman Medal in Coleman – The Untold Story of an AFL Legend.